New Jersey Mortuary Science Practice Exam

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Prepare for the New Jersey Mortuary Science Exam with our comprehensive quiz. Study with flashcards and multiple-choice questions, each with hints and explanations.

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What must a licensee do with advertisements if they are later deemed misleading?

Update the advertisement and republish
Retain proof of compliance
Submit an apology
Discontinue the advertisement

The correct answer is: Discontinue the advertisement

When an advertisement is deemed misleading, the appropriate action for a licensee is to discontinue the advertisement. This is important because continuing to run a misleading advertisement can result in violating ethical standards and legal regulations that govern advertising practices in mortuary science. Discontinuing the advertisement serves to protect the public from potentially fraudulent or deceptive claims and maintains the integrity of the profession. By taking this action, the licensee demonstrates accountability and an understanding of their obligation to provide accurate information to consumers. Maintaining the trust of the community is crucial in the field of mortuary science, so addressing misleading advertisements promptly by discontinuing them aligns with the ethical standards expected in the profession. This ensures that all information disseminated to the public is honest and forthright, thereby upholding the reputation of the industry.